1. Vision and Values
The single most important
requirement for the success of any business is a crystal clear vision…..a
vision big enough to be worthy of you and all of the people with whom you work...and
a vision based on the values that you and your company embrace.
Other things will determine the fulfillment of the vision, but vision
itself is the one thing that creates the foundation for all of the others.
Without it, your business will ultimately fail.
One key to having a truly
meaningful work life is to make certain that our actions are in alignment with
our highest values, that is, what is of most
intrinsic importance and worth to us personally. Our values determine how we
make decisions and how we evaluate our own actions and the actions of others.
Melissa Thornton has a broad base
of training and experience with facilitating the discovery and implementation of
both personal and corporate value-based visions.
is vision? It is a compelling image
of an achievable future.
in the end, is not something we do. It is something we
Everyone knows that CEOs of large corporations, as well as owners of small
businesses, must be effective "leaders"… able to work with people in
a way that inspires and excites them, and earns their trust. They must also be
able to keep their team focused on the vision, principles, and strategic plan
for the business.
To do this, a leader must be able to demonstrate a number of skills.
Leaders think, talk, and act with confidence. They are good listeners and
are able to explain their ideas with clarity and impact. Leaders convey a
quality of genuine concern for those around them. They know where they are going
and help others to see and believe in the business vision and goals. True
leaders are reliable, dependable, persistent, and committed.
Effective leaders have the ability to consistently hold the standard defined
by the organization's Principles of Conduct. They are both tough and sensitive.
They model fairness, patience, flexibility, and passion.
Melissa Thornton's coaching
skills, developed within companies like yours, help her to help you create
individual skill building plans for the specific competencies that each member
of the leadership team needs to develop.
|Lots of folks
confuse bad management with destiny.
There are many types of communication. Strategic communication is the
method that is best used at work. Here the purpose for the team is to accomplish
the goals that have been set for the success of the business. The most effective
communication methods are those that will allow members of the team to bond
together to achieve the business goals most effectively and efficiently.
Melissa Thornton has spent over
20 years helping people to develop the skills that will allow your team
members to learn to make these distinctions and learn the additional
communication techniques that will help them achieve their goals.
|The quality of your life
is the quality of your communication.
4. Strategic Planning
Simply put, strategic planning determines where an
organization is going over the next year or more and how it's going to get
there. Typically, the process is organization-wide, or focused on a major
function such as a division, department or other major function. It
usually includes a strategic (SWOT) analysis of the company within its
competitive environment, setting direction with specific strategic goals
and methods, and action planning, of objectives and results, which often
entails annual plans, work plans, and budgets.
A Strategic Plan is the blueprint of how the vision will be
implemented. The right strategy ensures a successful outcome, while a
wrong or outdated strategy wastes valuable resources and needlessly delays
The development of a strategy begins by asking questions like:
"What's the smartest, cleverest, most creative and easiest way to
make X happen, without doing it like everyone else is doing it? What's a
better way? What's an unconventional way? What's OUR way?"
Strategies save time, money, and effort. They are a key to business
success and allow your business to succeed, even during uncertain times.
It is as important to be an expert in the skills of strategic planning as
it is to be dedicated to specific goals and results.
perilous times innovation is not just a good idea. It is a
necessity for survival. This is a time to out-innovate the
competition and find out what you can do to position yourself and
your company for the good times that are sure to come in the
The most productive and successful businesses require effective
organization at every level. This includes the layout of the office space,
the filing systems, the processes of obtaining supplies, the methods of
communication among the employees, the way in which individual projects
are managed, the way information is translated to outside professionals or
customers, the protocol for requesting purchases, the planning of a sales
meeting, and so on.
Each individual employee, from top to bottom in the organizational
chart, also has the stress of managing his or her own work space, use of
time, flow of information, creative ideas, stress level. The clearer the
organization, the clearer the mind and the more productive and creative
Melissa Thornton is available to development organization systems
from the basic to the complex…whatever is needed.
is neither magical nor mysterious. It is the natural consequence
of consistently applying the basic fundamentals.
6. Bottom Line Profitability
The primary outcome desired in business is profitability. Many
factors effect the "bottom line". One that is currently
receiving more and more attention involves the manner in which the
"human assets", the IQ or skill sets of the employees, of any
business are managed.
This ability has been termed "Emotional Intelligence" (EI)
by Daniel Goleman (1998) and is made up of a number of specific skills.
These skills self-awareness, self-management, motivation, awareness of the
feelings and needs of others, and a variety of interpersonal abilities.
The higher the leadership position, the more important EI is to successful
The development of EI within any organization can determine many
factors, including: quality of leadership, effectiveness of management,
attraction of "star" employees, reduction of employee turnover,
performance level of employee teams, and facilitation of change or
As a Marriage and Family Therapist and Professional Coach, Melissa
Thornton is trained and experienced in the evaluation of Emotional
Intelligence, and uses this information to create coaching plans for the
development and implementation of needed skills.
|A business absolutely
devoted to service will have only one worry about profits. They
will be embarrassingly large.